Learn how to help businesses connect with customers and promote products with a Marketing associate degree from Gateway. By studying a wide range of marketing and business principles, including marketing management, professional selling, digital marketing, consumer behavior, market research and more, you will be prepared for a career in the exciting field of marketing. Through hands-on coursework and classroom instruction, students develop people skills, creativity, the ability to explore new trends in business and develop and understanding of consumer behavior.
Marketing is one of the most important areas of expertise for businesses today. In the Marketing associates degree program, students will engage in courses that teach how to identify and research target markets, determine customer needs, and establish how products and services can most effectively be created, distributed, priced and promoted. Students will become career ready by applying real world projects in market planning, advertising, social media, professional selling, and marketing research.
All Business and Information Technology Division Associate Degree programs are fully accredited and in good standing with the Accreditation Council for Business Schools and Programs.